Category Archives: social media advertising

Bloggers Take on Hollywood!

http://www.HashTagLounge.com This fall, viewers will not only be able to watch popular Hollywood events from the comfort of their homes; they’ll be able to join inthe fun via Ambassador Bloggers.  A Hollywood based group of new media producers, social marketers … Continue reading

Posted in blogging, citizen journalist; crowdsourced content; citizen journalist; crowdsourced content; patty rappa, social gaming, social media advertising | Leave a comment

How to Get Serious Cash for Your Blog, Vlog or Social Site

The “if you build it, they will come…” principle does not apply to many.  However, if you are one of those blessed individuals who happens to have a successful blog (200,000 unique visitors per mo.), Facebook following (1,000+ followers), Twitter … Continue reading

Posted in blogging, citizen journalist; crowdsourced content; citizen journalist; crowdsourced content; patty rappa, Internet marketing, social media advertising | Leave a comment

Mobile Advertising May Soon Be a Thing of the Past

@font-face { font-family: “Cambria”; }p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0in 0in 0.0001pt; font-size: 12pt; font-family: “Times New Roman”; }div.Section1 { page: Section1; } As a marketer we preach that interruption marketing is on its way out, yet we’re still plastering … Continue reading

Posted in Internet marketing, mobile technology, patty rappa, School 2.0, social media advertising | Leave a comment

Can chocolate designer shoes spawn viral social gaming activity?

@font-face { font-family: “Cambria”;}p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0in 0in 0.0001pt; font-size: 12pt; font-family: “Times New Roman”; }div.Section1 { page: Section1; } The objective this week is to see if we can garner viral activity via the social gaming sessions.  … Continue reading

Posted in beverly hills, chocolate, I.D.E.A.S., louboutins, patty rappa, skwikee, social gaming, social media advertising | Leave a comment

School 2.0 – Mobile Apps Getting Jiggy

My Point of View from Today’s Class Discussion: Mobile search continues to evolve with geo-based technology and apps.  Applications such as Yelp.com and Foursquare are quickly turning any geographical place into a menu of options.  This changes the marketing dynamic … Continue reading

Posted in mobile technology, patty rappa, School 2.0, social media advertising | Leave a comment

Can the Skwikee gaming platform be used for other industries/locations?

In response to flurry of emails from last two days, the answer is:  Yes.  It is a platform that allows an organization to turn their marketing/educational/training “video” based message into an interactive game.  The technology behind it is called ANGELO … Continue reading

Posted in I.D.E.A.S., patty rappa, skwikee, social media advertising | 1 Comment

Q: Where’s social media going for advertisers? A: Social Reality Gaming

Working on Skwikee, my social reality game, designed to enhance product integration into a reality based gaming platform.  What can I say?  At the end of the day, I’m a marketing chick.  So, I’m starting with what I know: Women.  … Continue reading

Posted in I.D.E.A.S., patty rappa, social gaming, social media, social media advertising | Leave a comment