Category Archives: skwikee

Skwikee Shadows the Vanity Girl Herself!

The last two weeks have been a whirlwind of activities for Skwikee.  We attended the Pipeline Summit in NYC, interviewed Mr. Kim Vo in Orange County (CA) and this weekend we’re hanging out taping interviews at IMATS with the professional … Continue reading

Posted in citizen journalist; crowdsourced content; citizen journalist; crowdsourced content; patty rappa, hollywood, skwikee | 2 Comments

Customer Review Sites: Is it the way of the social commerce future?

This week, in PR 2.0, the professor asked us to give feedback regarding customer review sites and viral their impact on their peers.  I thought about getting into all the physiological aspects of the practice, but then realized, it’s really … Continue reading

Posted in patty rappa, School 2.0, skwikee, social commerce, social gaming | Leave a comment

Skwikee.com invited to 2011 Pipeline Fund Fellowship (PFF) Pitch Summit

@font-face { font-family: “Cambria”; }p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0in 0in 0.0001pt; font-size: 12pt; font-family: “Times New Roman”; }div.Section1 { page: Section1; } It’s been a journey of long hours, intense deadlines and incredible sacrifice.  Worth it?  You betcha!  Skwikee.com … Continue reading

Posted in patty rappa, skwikee, social media | Leave a comment

Research for the Skwikee SMO Plan: Competition Wanted

SMO class or Social Media Optimization class has got me all perplexed.  I never professed to be an expert on the subject, just know my way around the tools and a few techniques to get up to 10,000 Twitter or … Continue reading

Posted in blogging, Internet marketing, patty rappa, School 2.0, skwikee, social gaming, video blog | Leave a comment

New Media Advertising: The Skwikee Vlog Based Social Game Model

Okay boys and girls, moment of truth.  It’s been six long months but we’re just about at premier point.  Lots of very cool people in and throughout LA vested in this project, can’t wait to see it launch.  Tonight I’m … Continue reading

Posted in Internet marketing, patty rappa, School 2.0, skwikee, social gaming | Leave a comment

Can chocolate designer shoes spawn viral social gaming activity?

@font-face { font-family: “Cambria”;}p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0in 0in 0.0001pt; font-size: 12pt; font-family: “Times New Roman”; }div.Section1 { page: Section1; } The objective this week is to see if we can garner viral activity via the social gaming sessions.  … Continue reading

Posted in beverly hills, chocolate, I.D.E.A.S., louboutins, patty rappa, skwikee, social gaming, social media advertising | Leave a comment

Skwikee Case Study: Measuring the power of the game with chocolate

This is an especially fun week, been hustling to get Skwikee.com premier ready.  I lament to report there’s still elements of the game we need to perfect, so we pushed release date out a couple more weeks (after Valentine’s Day).  … Continue reading

Posted in I.D.E.A.S., patty rappa, skwikee, social gaming, social media | Leave a comment