Category Archives: Glampreneur

How to Sell Your Intellectual Property for REAL Money

In a world full of free e-book downloads, free podcast subscriptions and data noise, most subject experts or authors don’t know where to go next with their respective intellectual property.  I’ve had so many clients over the years, who have … Continue reading

Posted in Business 2.0, email marketing, entrepreneurship, Glampreneur, Internet marketing, internet marketing strategy, marketing | Tagged , , , , , , , | 1 Comment

How to Leverage Your YELP Love (or Hate)

Isn’t it funny how quickly things evolve online?  Yesterday it was all about getting bloggers, celebs and such to just talk about our brands in hopes of getting follower traffic.  Today’s consumer wants MORE.  They want to relate to the … Continue reading

Posted in blogger, Glampreneur, influencer, patty rappa, social media, yelp | Leave a comment

Turning Tweets into Cash: The Proven Formula

Everyone talks big reasons to actively participate in social media, but few can clearly spell out the game plan to monetize the effort.   This week, we are breaking it all down and you’ll be amazed at the kind of money … Continue reading

Posted in Glampreneur, patty rappa, sales techniques, small business, social media, twitter | Leave a comment

How to Let Color Infuse Confidence

Today was very much supposed to become another reason to drink.  First thing on the agenda was a long settlement meeting between some partners,  investors and attorneys.  My plan was to dress in cheerful hues to remind myself of the … Continue reading

Posted in business attire, fashion, Glampreneur, patty rappa, summer, vannabella | Leave a comment