Category Archives: boomer trends

Sorry Folks: Go Social or Go Home

This is very much a topic that has been top of the mind with all types of industries lately, no wonder the Internet Consumer Behavior professor asked us to write about it this week. In a nutshell, I wrote that … Continue reading

Posted in boomer trends, Internet marketing, patty rappa, School 2.0, social media optimization | Leave a comment

Internet Marketing Week 2 – Media diversity has changed

As a 13 year practitioner/owner of my own marketing and advertising firm, this is indeed a loaded question that I try to answer with a ton of caveats and exceptions. Here’s what I mean: We all know that the communications … Continue reading

Posted in boomer buying habits, boomer trends, media diversity, new media communications | 2 Comments