Moms are the key decision maker for the household, but how tech savvy are they and do they even care about the latest in mobile apps? You betcha. One of my favorite mom resources is www.babble.com. Anything and everything under the sun for moms to know, contribute and share. One of the best features on this site is the Top 50 iPhone Apps for Moms
Here one can easily get a shot in the arm lesson about what moms care most about when it comes to mobile app tools. For marketers who what to figure out how to reach the mom market, this list is a beast. Good luck!